Welcome to SwimMark – the ASA’s new quality mark for Clubs!

SwimMark (formerly known as Swim21) accreditation is the ASA’s recognised kitemark for the development of effective, ethical and sustainable affiliated clubs.

The opportunity to gain SwimMark accreditation is available to all clubs, across any aquatic discipline (including Masters), regardless of size and activity delivered.  swim21 is about creating the best possible swimming experience for all and raising the quality of aquatics provision across all areas.

SwimMark provides national recognition that clubs are providing a quality service for all members, which is recognised by Sport England i.e. all clubs gaining ASA accreditation will automatically receive Clubmark status. Clubmark is widely recognised by potential funders, schools and other partners that can assist with club growth and development.  Please click here for more information on how to obtain your Clubmark ID number.

In the South East Region we have a dedicated team able to help you and your club achieve SwimMark accreditation as well as helping you make the most of the benefits and outcomes of SwimMark status.

Please click here for the latest information about the changes to SwimMark Essential.

SwimMark Updates

swim21 Clubs Update – October 2015[1]

swim21 Clubs Update – January 20161

Update for swim21 clubs – April 2016

Update for swim21 clubs – July 2016

Update for swim21 clubs – October 2016

This table shows the SwimMark panel submission dates for South East Region

Regional Submission Deadline Regional Panel Date National Panel Date
Friday 28th October 2016Thursday 17th November 2016Wednesday 7th December 2016
Friday 17th February 2017Thursday 9th March 2017 Wednesday 29th March 2017
Friday 19th May 2017Thursday 8th June 2017 Wednesday 28th June 2017
Friday 18th August 2017Thursday 7th September 2017 Wednesday 27th September 2017
Friday 27th October 2017Thursday 16th November 2017 Wednesday 13th December 2017

You can find information about SwimMark on the ASA website.

You can also contact these South East staff members who will be able to help you.

Rosa Gallop – Club Development Officer – South East

Helen Mack – Regional Club Development Officer – South East




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